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WHERE HDD PERFORMANCE AND CAPACITY MEET GAMING.

Elevate your gaming experience with WD_BLACK Gaming Hard Drives, offering impressive capacities of up to 10TB to effortlessly store the latest AAA titles alongside your extensive library of classics and favorites. Designed for discerning gamers across PC, PlayStation, or Xbox, WD_BLACK ensures seamless performance, faster loading times, and unmatched durability. Expand your horizons, immerse yourself in uninterrupted adventures, and embrace limitless gaming possibilities—all backed by WD_BLACK’s legacy of quality, innovation, and reliability.
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I was responsible for all CGI elements, including the compositing of the opening sequence featuring talent interaction with a detailed UI on a computer screen. Working from a precise creative brief, I developed a macro-scale visualization of an LED screen, showcasing a rapid, edgy animation of lightning traversing and activating individual pixels to illustrate a lightning-fast loading bar. Additionally, I executed all CGI product shots, utilizing procedural animation techniques and intricate compositing to highlight the advanced technology, performance, and robust design of WD_BLACK Gaming Hard Drives.